Graphtr

Use case

Everything looks like it came from one place

Brand drift is not usually a discipline problem, it is a tooling problem. When each asset starts from a blank canvas, each asset is a fresh chance to pick the wrong grey. Graphtr puts the decisions in the template so the person filling it in cannot spend them.

The problem

What usually goes wrong

If none of these are familiar, this page is probably not for you.

01

Every new asset is a fresh opportunity to go off brand.

02

Guidelines live in a PDF nobody opens.

03

The one person who knows the brand is a bottleneck.

The answer

What Graphtr does about it

Decisions live in the template

Fonts, palette and spacing are already made. Filling a template in cannot drift from the last one.

Anyone can produce

Because the design decisions are spent, someone with no design training can ship an on brand asset.

Agents inherit the same rules

An agent going through Relay fills the same templates, so automated output is on brand by construction.

FAQ

Questions

Can we lock a palette so nobody can change it?
A brand kit stores the palette and the fonts, and applies them to any template, whether a person opens it in Studio or an agent passes the kit id to the API.

Your ideas deserve better than a blank page

Open the editor and see for yourself. Nothing to install, nothing to cancel, and your first design is about five minutes away.

Start designing now